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Social media is growing at an insanely fast pace – you only have to look at the number of social media icons to realise how many different channels there are available to online users.

social media

It is a powerful tool, connecting millions and millions of people across the globe. According to recent statistics (1st October, 2014) taken from Alexa Internet, a website providing web traffic data; the top 3 most popular social networking sites are:

  1. Facebook – with 900,000,000 estimated unique monthly visitors
  2. Twitter – with 310,000,000 estimated unique monthly visitors
  3. LinkedIn – with 255,000,000 estimated unique monthly visitors*

There is generally very little change to these top 3 leaders month-to-month, as they continue to dominate the online world. However, there is a new kid on the block who is quickly making its mark on the social media scene; Pinterest. Since its inception in 2010, Pinterest has seen

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